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03 · Guide people through the change

Handle the craft question without pretending it is not real.

How do we bring people with us?

Draft pathway. This content was written for the site and is awaiting content-owner review. The learning material in Learn with AI and Build Responsible AI has already been reviewed; this pathway has not.

01 / Understand it

In creative teams the concern is not only jobs — it is whether the work is still theirs. Dismissing that costs trust. Being specific about where judgment still decides the outcome is more honest and more persuasive.

  • The craft concern is legitimate

    Treat it as a real question about the work, not resistance to be managed.

  • Name where judgment decides

    Be concrete about which decisions remain human, or the reassurance is empty.

  • Let people set their own boundary

    Different people will draw the line differently. That is workable if it is explicit.

02 / See it in context
Meet LucasDigital-content coordinator

Two of Lucas's designers are enthusiastic. One says the work no longer feels like theirs and has started using the tool only when asked. Output volume is up. Nobody has discussed what the team wants its craft to be.

Lucas and every example here are prepared learning material, not a real case or an AI-generated result.

03 / Work through it

My change plan

  1. Have the craft conversation

    Ask directly what the team wants to keep doing themselves, before deciding where the tool is used.

    You produce
    A team position on craft.
    Worth reviewing with
    Everyone who does the work, including the reluctant.
  2. Map the tool to stages

    Decide which stages it assists — exploration, variation, production — and which stay entirely human.

    You produce
    A stage-by-stage map.
    Ask yourself
    Does the concept stage stay human?
  3. Allow different boundaries

    Let people set their own limits within the agreed governance, and make that explicit rather than tacit.

    You produce
    A stated range of practice.
    Ask yourself
    Is the reluctant designer disadvantaged by this?
  4. Measure more than volume

    Choose signals beyond output — client response, rework, whether people still want the work.

    You produce
    Signals and a review date.
    Ask yourself
    What would tell you quality dropped while volume rose?
04 / Test your thinking
Explore a question · no score

Volume is up. One designer has disengaged.

Output has increased. One designer now uses the tool only when explicitly asked.

What is the right response?

Every option has an explanation. Open as many as you like — nothing is recorded or scored.

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